Views:3 Author:Site Editor Publish Time: 2020-09-15 Origin:Site
Taking turmeric as an example, turmeric and curcumin products on the market are growing and showing a trend of diversification. According to market data released by Innova Market Insights, a food and beverage industry market analysis company, between 2014 and 2018, the global launch of turmeric-containing foods and beverages increased at an annual rate of 11%. Although most of the turmeric products launched are seasonings or ready-to-eat foods, statistics show that the number of snacks, drinks and related products for sports people has increased significantly, and other different products containing turmeric have appeared on the market. For example: Japan has the most famous Ukonno Chikara "Power of Turmeric", American ARYA Cucumin + turmeric sparkling water, Temple Turmeric turmeric vinegar drink, Thai Qimin white tea turmeric drink, Starbucks once launched a turmeric latte in the UK, many celebrities Turmeric bread, turmeric coffee, turmeric popcorn, and cosmetic series turmeric facial masks are often found in recipes.
Therefore, in the future, popular functional foods will become more and more popular. These will focus on the current problems of people's gastrointestinal discomfort, insomnia, hangovers, obesity, stress, and weak physique. Of course, it is different from health care products. Some functional factors and food will be integrated here, and a wider range of popular functional products will appear. The price will be lower than that of health care products. Therefore, the market prospect is an object worth paying attention to in the future.