Views: 6 Author: Site Editor Publish Time: 2021-10-29 Origin: Site
Ginseng is the root of ginseng, a perennial herbaceous plant in the Araliaceae family. Traditional ginseng is inconvenient to eat. Soaking in wine, decocting or stewing in soup, the nutrient utilization is less than 50%; now, with the drive of industrial technology, ready-to-eat whole ginseng, ginseng cream, ginseng oral liquid, etc. have entered the eyes of consumers.
Cordyceps sinensis is a kind of nourishing medicinal material commonly used in our country. The traditional Cordyceps sinensis can be used in boiling water, boiling soup, soaking wine, making powder and other methods. There are many convenient dosage forms such as Cordyceps Capsules, Cordyceps Oral Liquid, and Cordyceps Tablets on the market. Cordyceps lozenges are powdered cordyceps and prepared in the form of compressed tablets, which are more popular with consumers. Although the candy tablets are small, they contain the nutrients of Cordyceps.
Ganoderma is as hard as wood and cannot be eaten directly. The traditional methods of eating Ganoderma are generally boiling water, soaking in wine, boiling soup, and making porridge. Ganoderma is still a Chinese medicine in China, so you will find that it is difficult to see other Ganoderma related to Ganoderma except for Ganoderma tablets. The general food is actually because of regulations. Ganoderma products are currently appearing in proprietary Chinese medicines in the form of granules, oral liquids, and capsules. The wall-broken Ganoderma lucidum spore powder was approved by the State Administration of Market Supervision as a raw material for health food filing in 2020. There are now many similar products on the market. Ganoderma lucidum spore powder undergoes wall-breaking treatment, which can achieve the purpose of making full use of its effective ingredients. In addition to Ganoderma lucidum spore powder, there are products such as Ganoderma lucidum spore oil, which currently belong to the category of health food.
Instant tonic food has become a new consumption hotspot:
With the consumption upgrade, health awareness and the rise of the concept of food therapy with the same source of medicine and food, in the era of "economy of taste" and "economy of beauty", a new trend of Chinese health preservation has been set off. In the consumer market, nourishing consumer groups have changed. New middle-class consumers, mainly white-collar and gold-collar workers, have become the new nourishing force. On the one hand, they are capable and eager to get fresher and more nutritious tonic products; on the other hand, the fast-paced life pressure makes them have to pursue convenience and efficiency. "Insights into China's Women's Health Food Market in 2021" Ready-to-eat traditional supplements will grow by more than 20% in 2020 year-on-year, and the growth rate is 2 times faster than other forms of traditional supplements. In the future, ready-to-eat supplements are expected to dominate the market.
Instant nourishment solves the pain points of traditional nourishment-snacking and convenience
For a long time, the growth of the traditional Chinese nourishing market has been sluggish, due to the limited audience and the cumbersome and complicated production process. The traditional way of eating Chinese tonics cannot meet the health needs of the new generation of consumers, and cannot meet the fast-paced lifestyle of modern young people who need tonics. Consumers hope to enhance immunity, nourish blood, and improve sleep by consuming tonics, while young consumers prefer "ready to eat" and taste good, well-designed tonics. Snacking and facilitation can make it free from time, form, and location restrictions, so that you can drink and eat anytime and anywhere you want.